Voice search is no longer a futuristic fantasy; it's a present-day reality. With the proliferation of smart speakers, smartphones, and in-car assistants, users are increasingly relying on their voices to find information online. If your website isn't optimised for voice search, you're missing out on a significant and growing audience. But how do you make your website "speak" to these voice-activated assistants? The answer lies in structured data. What is Structured Data and Why Does it Matter for Voice Search? Structured data, also known as schema markup, is a standardised format for providing search engines with information about the…
How to Optimise Your Website for Disabled Users Optimising your small business website content for disabled users makes perfect business sense. This enables you to cater to a broader market audience while maintaining a positive brand image. There would only be a hand full of web designers or business owners that would ever consider implementing accessibility features on most small business websites. Some considerations of things that you can implement on your business website are listed below in the following sections, however you may find that your website is already very accessible if it addresses things like strong CTA…
